WWE deal doesn't mean Netflix will invest more in sports, co-CEO says
Publishing timestamp: 2024-01-23 17:39:41
Summary
Netflix co-CEO Ted Sarandos clarified that the deal to stream WWE does not indicate a change in Netflix's live sports strategy. He emphasized that WWE is "sports entertainment" and not traditional sports. Netflix has no plans to acquire live sports rights but is expanding into "sports adjacent" programming. The deal with WWE includes options and protections that align with Netflix's general licensing deals.
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Keywords: media, netflix inc, business news, technology, breaking news: business,
Source: https://www.cnbc.com/2024/01/23/netflix-wwe-deal-doesnt-mean-more-sports-investment.html